Ben Horowitz Sums it All Up
I am rereading Ben Horowitz’s The Hard Thing About Hard Things. First of all, the book is making a whole different impression in me this second time. What has changed? I am now the founder/CEO of a startup, and am experiencing firsthand the pain an struggle of it.
Apart from everything else that I’ll discuss on upcoming Qulture.Rocks’s blog posts, this quote struck me as golden:
“The primary thing that any technology startup must do is build a product that’s at least 10 times better at doing something than the current prevailing way of doing that thing. Two or three times better will not be good enough to get people to switch to the new thing fast enough or in large enough volume to matter. The second thing that any technology startup must do is to take the market. If it’s possible to do something 10X better, it’s also possible that you won’t be the only company to figure that out...
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